10 Best Jewellery Shops in Penang (2026)

Disclosure. This guide was published before our current ranking rules, and is being re-reviewed. Businesses that paid for placement are labelled Sponsored. How we make money
Penang has a jewellery retail scene that punches well above its size. The island’s strong Chinese heritage community, active tourism, and a growing number of premium malls have attracted both national chains and international brands to set up outlets alongside long-standing local jewellers. Whether you are shopping for gold, diamonds, or a custom engagement ring, this list covers the ten best jewellery shops in Penang.
How we ranked these
This guide is being re-reviewed against our published criteria. Until then the order is our earlier editorial order, and any business that paid for placement is labelled Sponsored.
At a glance
| Price | ||||
|---|---|---|---|---|
| 1 | SK JewellerySponsored916 Gold from RM 300 / Diamonds from RM 1,500 | - | - | 916 Gold from RM 300 / Diamonds from RM 1,500 |
| 2 | Poh KongGold Jewellery from RM 200 / Diamonds from RM 800 | - | - | Gold Jewellery from RM 200 / Diamonds from RM 800 |
| 3 | HABIB JewelsGold from RM 500 / Diamond Rings from RM 1,500 | - | - | Gold from RM 500 / Diamond Rings from RM 1,500 |
| 4 | Wah Chan Gold & JewelleryGold Jewellery from RM 498 / Diamonds from RM 1,200 | - | - | Gold Jewellery from RM 498 / Diamonds from RM 1,200 |
| 5 | ZCOVA | - | - | - |
| 6 | Love & Co. | - | - | - |
| 7 | Malabar Gold & Diamonds | - | - | - |
| 8 | Joyalukkas Jewellery22K Gold from RM 600 / Diamond Bridal Sets from RM 3,000 | - | - | 22K Gold from RM 600 / Diamond Bridal Sets from RM 3,000 |
| 9 | TomeiGold Jewellery from RM 300 / Diamonds from RM 1,500 | - | - | Gold Jewellery from RM 300 / Diamonds from RM 1,500 |
| 10 | Selberan | - | - | - |
SK Jewellery
SK Jewellery is one of the best-positioned premium jewellery brands in Penang, with a presence in the island’s key retail malls. Founded in 2003 with the motto “You Deserve To Shine,” the brand brings the same direct sourcing model and consistent product quality to its Penang outlets that has made it a trusted name across 29 locations nationwide in KL, Johor Bahru, and other major Malaysian cities.
For Penang shoppers, SK Jewellery offers one of the more complete buying experiences available locally. The gold range covers 999 pure gold and 916 gold in everyday and festive designs, while the diamond collection spans pendants, earrings, and full engagement and bridal ring sets. Pricing is competitive for the quality level, and the brand’s national network means after-sales service, resizing, and repairs can be handled at any outlet, not just the one you purchased from.
Poh Kong
Poh Kong has multiple Penang outlets and serves as the island’s most accessible everyday gold jewellery chain. The brand’s consistent 999 and 916 gold pricing and wide product range covering chains, bangles, pendants, and rings make it a reliable default for regular gold purchases and gifting occasions. Poh Kong also sells gold bars and coins for buyers treating gold jewellery as part of an investment strategy.
HABIB Jewels
HABIB operates in Penang and is a go-to for traditional Malay and Indian bridal gold sets in the state. The brand’s 22K gold bridal collections and over six decades of Malaysian market experience make it a trusted choice for large-occasion jewellery purchases where quality assurance matters. Penang’s active wedding market keeps HABIB’s showrooms consistently busy year-round.
Wah Chan Gold & Jewellery
Wah Chan has been trading since 1955 and maintains a Penang presence as part of its 50-plus boutique national network. In-house gemologists at selected outlets assist with higher-value purchases, and the brand’s seasonal collections are particularly popular with Penang’s Chinese community during Chinese New Year. Redesign and repair services are available for customers with existing jewellery they want reworked.
ZCOVA
ZCOVA has a Penang consultation space for buyers who want a guided custom engagement ring experience backed by certified diamond grading and 3D design previews. The brand appeals strongly to younger Penang buyers who have researched diamond specifications online and want a buying process that matches that level of transparency and control. Pieces carry a lifetime warranty and full certification documentation.
Love & Co.
Love & Co. has a Penang outlet serving couples looking for engagement rings and matching wedding bands in a structured, supported buying environment. The brand’s 5Cs diamond framework and engraving services suit first-time buyers who want clear guidance without the pressure of a traditional boutique. The mid-range pricing tier makes it accessible without compromising on quality.
Malabar Gold & Diamonds
Malabar Gold & Diamonds operates in Penang with a focus on traditional Indian bridal jewellery and contemporary everyday designs. The brand’s detailed goldwork and customisation services make it the strongest option in Penang for South Indian wedding jewellery requirements, and the product range extends to diamonds and precious stones for buyers wanting a complete bridal look from a single brand.
Joyalukkas Jewellery
Joyalukkas is well established in Penang and is particularly valued by the state’s large Tamil and South Indian community for its 22K and 24K gold jewellery range. The one-stop product coverage across gold, diamonds, platinum, pearls, and precious stones makes it useful for shoppers who want to compare materials and price tiers in a single visit without moving between multiple shops.
Tomei
Tomei serves Penang’s mid-market with certified gold and diamond jewellery from a Bursa Malaysia-listed brand. Outlets in the island’s major malls cover both the main Tomei range and the premium T. H. Jewellery line, giving buyers a choice of price tier within a single brand they can return to for servicing and repeat purchases.
Selberan
Selberan brings a distinctly design-led perspective to the Penang jewellery market. Founded in 1973 through a collaboration between Royal Selangor and European master jewellers, the brand’s 18K gold and diamond pieces carry a European design sensibility that appeals to buyers looking for something beyond the standard solitaire and chain styles offered by most chains. A strong choice for anniversary or milestone gifting.
Questions people ask
Which jewellery shops in Penang are good for Chinese New Year gold?
Wah Chan, SK Jewellery, and Poh Kong run the strongest Chinese New Year gold collections in Penang. All three carry specific festive designs in 999 and 916 gold, including zodiac pendants, ingot-shaped pieces, and auspicious motif chains that are popular as gifts during the season. Stock for popular designs sells out fast in January, so shopping in December or early January is advisable.
Is Penang a good place to buy gold jewellery compared to KL?
Gold pricing is standardised by daily spot rate across Malaysia, so the base material cost is the same in Penang as in KL. The craftsmanship premium charged on top varies by brand, not geography. Brands like SK Jewellery and Poh Kong maintain consistent national pricing across all outlets, so you pay the same whether you buy in Penang or KL. Where Penang sometimes differs is in independent local jewellers on streets like Lebuh Campbell, where lower overheads occasionally translate to sharper pricing on standard gold pieces.
Where can I buy an engagement ring in Penang?
ZCOVA’s Penang consultation space is the best option for a guided custom diamond ring experience with transparent grading. SK Jewellery offers a strong mid-range bridal ring collection at its Penang outlets. Love & Co. serves couples who want a structured buying process with engraving options. For the premium end, DeGem is worth the trip to their KL flagship for high-value GIA-certified commissions if you have specific stone requirements.
Are there Indian jewellery shops in Penang?
Yes. Malabar Gold & Diamonds and Joyalukkas both serve Penang’s Indian community with traditional goldwork and full bridal set options. HABIB also carries traditional Malay and Indian bridal gold. For the most detailed traditional Indian goldwork, Malabar Gold & Diamonds offers the strongest range and customisation options in Penang, including pieces specific to South Indian wedding traditions.